Simple is so hard to do

Design Notes With Single Illustration:
I stumbled on this site with no clue how I got there. I spent a few days marveling the design, the layout. I like it. Clean. Simple. In part, it looks some of the elements are almost a decade old, sort “web-retro,” in a manner of addressing an issue.

Still, the opening page, despite its header flaws, it’s still a good-looking, to me, way to lay out a page. Very simple. Not extraneous crap.

No bells, whistles, no podcast enclosures, no adverts for dubious sites, and so forth.

I can only hope that regular subscribers have noticed the subtle change. I managed quick change that removes even more advertising and extra (unnecessary) material from the sidebar in the paid-per-view horoscopes. Lots of research, and many development cycles, just to make that work correctly.

Simple is so hard to do.

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  • rhubarb Mar 14, 2011 @ 10:32

    Yes, simplifying can be very complicated to set up. But the payoff is worth it. I like the clean, open look that you’ve gradually achieved. Sure beats the heck out of some places I visit, where I’ve learned where to look on the page for the relevant stuff, but the eye clutter is considerable. I also like the subtle humor in your fishing boat logo and in your pictures of yourself in various places.